Our custom Orthotics are made by Footmaxx.com using trained certified pedorthists using 3Dimensional digital foot models to create Orthotics individually designed for each patient. The materials used on our custom Orthotics are researched and meant to last with shock absorbent qualities you won’t find on the shelf at pharmacies or sports stores. The Orthotic needs the right amount of firm correction to support your body weight with the right amount of comfortable cushion for your foot type. A high arched rigid foot needs more cushion to absorb shock from the ground, and a hypermobile, flat arched foot needs less cushion to stabilize the foot. Bottom line is you get what you pay for. Average industry cost is $500 per pair with a 1-2 year lifespan.